Fond & Bond
Brand Identity
Mission Statement
Fond & Bond is a non-profit organization dedicated to giving dogs a second chance at life by connecting them with compassionate adopters. Our mission is to reduce abandonment and shelter overcrowding by promoting responsible adoption, fostering meaningful human–animal bonds, and ensuring every dog has the opportunity to live a life filled with love, care, and belonging.
Target Audience
Primary Audience
Individuals and families considering dog adoption
First-time pet owners seeking guidance and support
Animal lovers who value rescue and ethical adoption
Secondary Audience
Dog foster families and volunteers
Local shelters and rescue partners
Donors and sponsors who support animal welfare causes
Products & Services
Services
Dog Adoption Program
Matching rescued dogs with suitable adopters based on lifestyle, environment, and care readiness.Foster Network Support
Providing resources, guidance, and temporary placement for dogs awaiting adoption.Adoption Education
Workshops and digital resources on responsible pet ownership, training basics, and long-term care.Post-Adoption Support
Ongoing assistance to help adopters build healthy, lasting bonds with their dogs.
Products
Branded Merchandise (e.g., tote bags, collars, tags, apparel)
Designed to raise awareness and support fundraising efforts.Adoption Starter Kits
Essential items and informational materials for new adopters to help dogs transition smoothly into their new homes.
